Crumbl Cookies Fundraising Campaigns - FAQ

What is a Crumbl Cookies Fundraising Campaign?

Crumbl Cookie Fundraising Campaigns are a low-effort and convenient way to raise money for your organization. When you create a Crumbl Cookies Fundraising Campaign, supporters can purchase Crumbl Cookies Speciality 4-Packs from your Fundraising Campaign Page and redeem their order in-store during their next visit!

At the end of the campaign, your donation is mailed to you as one check. No more collecting individual payments, tracking and sending out redemption codes, or dealing with order minimums–just enroll, share with your community, and collect your check*. That’s it! 

COMMON QUESTIONS

How does a Crumbl Cookies Fundraising Campaign work?

Making a Fundraising Campaign Request

Fundraising with Crumbl Cookies is easy! First step is to sign up and request a campaign. While your request is under review, you can get started customizing your campaign–campaign start and end date, your fundraising goal & more!

Once you’ve requested a campaign, your campaign will typically be approved within 1-3 business days. You will receive an email notification if your campaign is approved and then it’s time to promote!

Promoting Your Campaign

When you create a Crumbl Cookies Fundraising Campaign, you receive a custom promo kit with 20+ tools to help you spread the word with your supporters and on social media--including social media feed and story posts, videos, and captions as well as templates for text and email blasts to your network.

Pictured Above: Social Media Feed Image - Promo Tool Example

All that's left is to share your Campaign Promotion Page on social media, send an email blast to your friends and family, anything to spread the word to your community about how they can give back--and get great benefits in the process! We provide over 20 custom promo tools to help you do this.

Supporters can give back to your organization by ordering Crumbl Cookies Speciality 4-Packs for themselves, or as a gift, from your unique Campaign Promotion Page and redeem their order in-store at their local Crumbl location.

Receiving the Donation

We will keep you updated on supporter participation throughout the duration of the campaign. Once the end date has passed, we will email you the results and mail a donation check of all proceeds earned during the campaign to the address you have provided. The check will be delivered within 4-6 weeks of the campaign end date.

Is my group eligible to participate in a Crumbl Cookies Fundraising Campaign?

Organizations are welcome to submit a signup request. You will be notified by email if your signup application has been approved. The clock starts once you’ve received an email notifying you that your campaign has been confirmed! Campaigns are typically confirmed within 1-3 business days of signing up.

In addition to supporting my cause, why should supporters buy Crumbl Cookies Speciality 4-Packs?

Whether ordering as a surprise gift for your team, or as a delicious treat for the family, Crumbl Cookies are a classic that everyone can enjoy.

How much will my organization raise from a Crumbl Cookies Fundraising Campaign?

Promotion is key. Spread the word via multiple channels–like social media, text and printed flyers–and add team members to your campaign to exponentially increase awareness of your fundraiser. We make this easy with custom promo tools built to help you spread the word. 

How can I make sure I have a successful Fundraising Campaign with Crumbl Cookies?

The best way to have a successful fundraising campaign is to make sure people know about it!  Here are a few tips to keep in mind:

1. Set a goal. To be successful, you should have a fundraising goal in mind that you want to hit. Your Campaign Promotion Page helps supporters visualize your progress and motivates them to help you get there.
2. Get your organization involved. Add team members to your campaign to exponentially increase awareness of your fundraiser. 
3. Spread the word via multiple channels. We offer 20+ custom tools spanning social media, printed flyers, text and email to help you stay on top of promotion.
4. Choose a campaign timeframe that is ideal for the supporters you want to reach. Organizers tend to run campaigns for 14-30 days surrounding a popular event or season (Back-to-School, Halloween, etc) to allow time for people to participate without losing the sense of urgency that can fade with longer campaigns. 

(Pictured Above: Custom Campaign Promotion Page)

Do supporters have to be in my area to participate in my Crumbl Cookies Fundraising Campaign?

No--this offer is valid at participating Crumbl locations across the U.S., listed here.

MANAGING YOUR CAMPAIGN

Is there a minimum purchase requirement to receive donations for my Crumbl Cookies Fundraising Campaign?

No. There are no campaign minimums to participate. All you have to do is create a campaign and promote this sweet deal to your community!

How much do we sell Crumbl Cookies Speciality 4-Packs for?

Crumbl Cookies Speciality 4-Packs cost $24.99 each, and your organization receives 20% of the purchase price*. Each order of a Crumbl Cookies Speciality 4-Pack is redeemable at any participating Crumbl location for a 4-Pack including your choice of any weekly rotating Specialty Cookies. May not include premium promotions.

*Keep in mind: Standard credit card processing fees + $1 for check processing deducted from your total donation.

How do I set a fundraising goal for my Crumbl Cookies Fundraising Campaign?

Once you complete the signup for a Crumbl Cookies Fundraising Campaign, you will immediately be prompted to set a fundraising goal. This can be a dollar amount ($500) OR a number of Crumbl Cookies Speciality 4-Packs you’d like to sell. 

Note: Once your campaign has started, you will not be able to adjust the type of goal you have created (orders of Crumbl Cookie Speciality 4-Packs vs total donation amount). For example: if you set a fundraising goal of $500, after the campaign start date you can increase the goal to $700, but you cannot change the goal to Crumbl Cookie Speciality 4-Packs sold.

Can I adjust the timeframe of my Crumbl Cookie Fundraising Campaign?

Absolutely! After submitting a request, you will be prompted to adjust the timeframe of your campaign while your request is in review. Campaigns have a maximum duration of 90 days–besides this, feel free to customize your campaign to a timeframe that works best for your schedule!

Note: By default, campaigns will begin the day after they have been reviewed and approved. Once your campaign has begun, any changes to your start date must be requested by messaging our support team.

How do I view and adjust my Crumbl Cookie Fundraising Campaign settings?

When you create a Crumbl Cookie Fundraising Campaign, you will be able to manage all of the details of your campaign from your Campaign Management Page.

(Pictured Above: Campaign Management Page)

From this page you can adjust the campaign settings listed below (“Manage” tab), access your promo tools (“Promote” tab), and view all supporters of your campaign so far (“Supporters” tab).

Customizable Campaign Settings:

• Fundraising Goal
• Campaign Start and End Date
• “Why We’re Raising” Description
• Organization Logo

How do I view my Crumbl Cookie Fundraising Campaign progress?

You and all of your supporters can view your progress from your Campaign Promotion Page!

(Pictured Above: Custom Campaign Promotion Page)

Here you can view the number of Crumbl Cookie Speciality 4-Packs sold, total donations so far, and also view a full list of supporters along with their personal messages for your campaign.

How do I see who has supported my Crumbl Cookie Fundraising Campaign so far?

View all supporters of your campaign from the “Supporters” tab of your Campaign Management Page:

(Pictured Above: Supporter tab - Campaign Management Page)

Access your Campaign Management Page by signing in to your account and clicking “Manage” next to your active/upcoming campaign on your GroupRaise dashboard.

CAMPAIGN PROMOTION

When/how often should I promote my Crumbl Cookie Fundraising Campaign to my community?

A potential supporter must see a message at least 7 times before they'll be provoked to take an action.

Most people do not act the first time they are prompted to support your campaign. There are a few reasons for this:

• Too busy at the moment
• Don’t have a credit card nearby
• Have questions about the program
• Want to talk to someone else before deciding
• Waiting for social proof that other people are getting involved

There is an easy way to counteract this: spreading the word over multiple channels, at key milestones of your campaign! This reminds supporters that this is something they can still benefit from and how easy it is to participate. 

We have done the work of creating the social posts, emails and texts that you need AND we go one step further to send you email notifications prompting you to post in specific channels at key moments of your campaign! Here are the best times to give your promotion a boost:

• First day of your campaign
• Days 2-3 of your campaign
• Weekly reminder, ideally early in the week
• Goal-related milestones hit (25%, 50%, 75% to goal)
• Time-related milestones hit (halfway through the campaign, one week left)
• Deadline reminders (72, 48 hours)
• Last day of campaign

If you ever have any questions about promotion, we can help! Just reach out to our support team and we’d be happy to help guide you through your promotion strategy for your campaign.

What promotional tools will I receive to help promote my Crumbl Cookie Fundraising Campaign?

We generate over 20 promo tools to save you time while expanding your reach. These tools are always accessible from your Campaign Management Page and, as a bonus, we’ll send you notifications via email recommending what to post (and where!) at key moments of your campaign. Promo tools include:

• Campaign Promotion Page
• Printable Flyer
• Social Media Images (with suggested captions!)
• Social Media Story Posts
• Social Media Videos
• Forwardable Texts
• Forwardable Emails
• Facebook Event Banner + Description

You can use these tools to create your own promotion strategy or use our Campaign Promotion email notifications as prompts to post! All captions, texts and emails are suggestions that you are free to edit to whatever suits the needs of you and your organization.

There is an issue with one of my Crumbl Cookie Fundraising Campaign promo tools, what do I do?

All promo tools are designed based on information in your profile associated with your campaign. If the information in an image or video is incorrect, please first check your campaign settings to confirm that the information in the image/video is not accurate.

Keep in mind that any changes made to your campaign require at least 24 hours to be applied to promo images and videos. This applies to changes to your fundraising goal, number of supporters, total donations so far, etc. 

If there is an issue with any of your tools beyond this, please let us know so we can look into it further and get you back on track!

How do I add people to my team to help promote my Crumbl Cookie Fundraising Campaign?

When it comes to fundraising promotion, the more the merrier! Enlist help from your organization and anyone who wants to get involved (and increase your donations by up to 10x!) by building a Fundraising Team.

When you invite someone to join your team they will receive an email invitation. They become “Active” once they accept this invite and will then get access to all the same promo tools you do as an organizer, as well as email notifications prompting them when it’s a good time to post!

Team members will receive a unique Campaign Promotion Page url with their own referral code that allows you to track which Crumbl Cookie Speciality 4-Packs purchases came from their promotion efforts from your Campaign Management Page. You can also set a Fundraising Goal for each member as motivation to get the word out!

What is my Crumbl Cookie Fundraising Campaign Promotion Page?

(Pictured Above: Custom Campaign Promotion Page)

Once your campaign is live, you will get a Campaign Promotion Page where your supporters can buy Crumbl Cookie Speciality 4-Packs and give back to your organization. This page is unique to your campaign and highlights to supporters why you’re raising, campaign progress, and a list of all donors so far!

(Pictured Above: Purchase Experience - Campaign Promotion Page)

Members of your community can purchase one or more orders of Crumbl Cookie Speciality 4-Packs for themselves, or as a gift for friends and family, and redeem their order of Crumbl Cookie Speciality 4-Packs in the nearest participating Crumbl location. Once your campaign is complete, a donation check will be mailed to the address listed on your organization’s profile.

I was added as a Team Member to a Crumbl Cookie Fundraising Campaign, what do I do?

As a team member, your role is simply to support the campaign organizer in their promotion efforts, and we’ve made this easy!

Once you’ve accepted your email invitation, you will get a unique referral url to use in your promotion that will help the organizer track all purchases attributed to your promotion efforts. 

The organizer will set a fundraising goal for you that you can then adjust to an amount that you feel is achievable. To help you reach your goal, you will also get access to promo tools custom-made for this campaign and email notifications prompting you to post in specific channels at key moments of the campaign!

Have more questions? Contact the organizer of the fundraising campaign or reach out to our support team.

PURCHASING CRUMBL COOKIES

How much of the Crumbl Cookie Speciality 4-Packs price goes back to my organization?

20% of each order goes back to your organization*. Each order of a Crumbl Cookie Speciality 4-Pack is redeemable at any participating Crumbl for your choice of any weekly rotating Specialty Cookies. May not include premium promotions.

*Keep in mind: Standard credit card processing fees + $1 for check processing deducted from your total donation. Campaigns resulting in no sales are not charged these small fees.*

How do supporters purchase Crumbl Cookie Speciality 4-Packs from my campaign?

(Pictured Above: Custom Campaign Promotion Page)

Supporters can buy Crumbl Cookie Speciality 4-Packs on your Campaign Promotion Page as soon as your campaign begins! They can purchase as many Crumbl Cookie Speciality 4-Packs as they want in one transaction and they have the ability to gift them to those they care about.

What are acceptable payment methods for Crumbl Cookie Speciality 4-Packs?

Crumbl Cookie Speciality 4-Packs are purchased online on your Campaign Promotion Page via debit or credit card (Visa, MasterCard, Discover, or American Express). 

What products are available for my supporters to order through my Crumbl Cookie Fundraising Campaign?

Supporters can purchase Crumbl Cookie Speciality 4-Packs through your Campaign Promotion Page. Each order of a Crumbl Cookie Speciality 4-Pack is redeemable at any participating Crumbl location for your choice of any weekly rotating Specialty Cookies. May not include premium promotions.

REDEEMING Crumbl Cookies

Where can supporters redeem their Crumbl Cookie Speciality 4-Packs?

Crumbl Cookie Speciality 4-Packs can be redeemed at any participating Crumbl, listed here.

How will supporters redeem their Crumbl Cookie Speciality 4-Packs?

Supporters of your campaign will receive email confirmation with a link to access their redemption codes once their purchase is complete.

Once they click “Redeem (or Gift) Your order of Crumbl Cookies” in this email, they will be able to see all Crumbl Cookie Speciality 4-Packs orders associated with their purchase.

To Redeem:

1. Visit your favorite Crumbl location.
2. Tell the server you would like to redeem your Crumbl Cookie Speciality 4-Pack(s) and show them the code(s) on your Crumbl Cookies Redemption Page
3. The server will mark the code as redeemed, and that's it!

When will my supporters receive their Crumbl Cookie redemption codes?

Immediately! After they have purchased Crumbl Cookie Speciality 4-Packs from your Campaign Promotion Page, they will receive an email notification letting them know that their payment has been processed with a link to access the redemption codes for their Crumbl Cookie Speciality 4-Packs.

Does a supporter have to redeem all of their Crumbl Cookie Speciality 4-Packs at the same time?

No. Each order of Crumbl Cookie Speciality 4-Packs has a unique redemption code so that they can be redeemed at any time. Supporters even have the ability to spread the love by gifting Crumbl Cookie Speciality 4-Packs to friends and family!

One of my supporters is having an issue redeeming their Crumbl Cookie Speciality 4-Pack, how can I help them?

If a campaign supporter is encountering an issue redeeming their Crumbl Cookie Speciality 4-Pack, it is best for them to contact our support team at [e-mail]. We will need to know the name and email address associated with the order, as well as the specific issue they need resolved. If relevant, attaching screenshots is useful.

RECEIVING YOUR DONATION

When (and how) will I receive my donation for my Crumbl Cookie Fundraising Campaign?

When your campaign is complete, you will receive an email notification letting you know how much you’ve raised for your organization. Your donation check will be mailed to the address listed on your organization profile within 4-6 weeks of your campaign end date.

Interested in receiving your donation in another way? Let us know by sending our support team a message!

*Please Note: The final campaign donation will be subject to standard card processing fees placed by payment processors ($0.49 + 2.6%) + $1 for check processing. GroupRaise does not charge a platform fee or take a % of your online donations.